Story thinking accelerates
design thinking

I use storytelling as a design framework, employing principles such as empathy, narrative structure, and tone to achieve product, marketing, and business goals.

So when you work with me, you get more than just impactful words, content strategies, and tone-of-voice guidelines. Collaboration feels free-and-easy, innovation comes faster, product and brand evolve in lock-step, and everyone — your product team, marketers, customers, everyone — begins to see the product in a whole new light.

That new light is story, the prism through which we assimilate experience and imagination.